We are partnership led and industry focused.

The industry faces several regulatory and reputational challenges that demands growth be built on firmer foundations. We will support this by bringing balance to the debate that leads to a prouder association built on community and collaboration that creates a culture that is positive about responsible behavior. 

Industry Stats


Total Gross Gambling Yield of the Great Britain gambling industry.
(April 2018 – March 2019, UK Gambling Commission)


People are employed by the gambling industry in the UK.
(March 2019, UK Gambling Commission)


In duties across bingo, gaming, general betting, lottery, machine gaming, pool betting and remote gaming.
(April 2018 – March 2019, UK Gambling Commission)


Contribution betting companies make to the ongoing financial sustainability of the Premier League and English Football League.
(EFL and the Guardian)


Contributions to good causes from the National Lottery.
(April 2018 – March 2019, UK Gambling Commission)

Economic impact

Over 100,000 people are employed across the gambling industry in the UK alone. As well as the provision of entertainment this activity contributes over £3 billion to the HMRC in tax revenue from activities across many platforms. Presence on High Streets creating footfall is another critical contribution to the economy.

Impact on sports

Many players use betting as an enhancement to their spectator experience. Revenue from the industry on advertising contributes heavily towards the TV production of live sport, particularly in horse racing. Sponsorship and commercial partnerships with clubs in many sports are a critical source of income to them.

Impact on good causes

The National Lottery is a known enabler of good causes with over £1.5bn contributed per annum. Income from betting operators is largely responsible for the existence of most gambling help and support organisations who all rely on the industry for their revenue. As well as these contributions there are many individual charities who are beneficiaries of industry goodwill.